Company News

Filipino Cosmetics Company Sunnies Face Enters US Market

The brand will launch its hero product, Fluffmate, an award-winning weightless matte lipstick offered in 15 universally-flattering shades.

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By: Lianna Albrizio

Associate Editor

Sunnies Face, the cult-favorite Filipino cosmetics company that fueled Southeast Asian beauty to the forefront of the global conversation, has entered the US market.    Sunnies Face has tapped global beauty accelerator, SuperOrdinary, to launch and manage the brand in the US. SuperOrdinary will manage all aspects of the brand in the US including marketing, e-commerce, communications, commercialization, and go-to market strategy of Sunnies Face in the US and has exclusive distribution rig...

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